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Advertise

The B-Town Blog is the only daily-updated, totally-independent, truly-local community news website in the Burien area that provides a highly-targeted, local, very desirable audience with the most recent Local News, Feature Stories, Event Listings, Videos, Photos, Business Directory, Forums and more.

As you may have noticed, we recently upgraded the site to include more premium areas for Advertising, but you can still get your Ad posted on this site for less than $2 bucks per day. We encourage you to email us for our latest Media Kit, which also includes a Rate Card. Or call us directly at (206) 248-2565 and we’ll meet with you and show you in person.

The B-Town Blog is Published and Edited by local Burienite Scott Schaefer, a three-time National Emmy Award winning Writer for “Bill Nye the Science Guy” (PBS/Disney) with over 25 years’ media experience in Seattle (starting at KING-TV’s “Almost Live!”) and Hollywood (“The Arsenio Hall Show,” “America’s Funniest People,” Fox On-Air Promotions & many others), as well as a passion for educating and entertaining viewers.

A former Journalism major with many years of news experience as a Reporter and Photographer, Schaefer has been active in the online world since 1985. He built and launched his first website in 1996, and has since taught himself WordPress, Photoshop, Dreamweaver, Final Cut Pro and other media tools that, when put together with his award-winning writing skills, allows him to update websites faster than any traditional media outlet can.

IMPRESSIVE GROWTH RATE
In our first full year online, The B-Town Blog’s reach grew an astounding +4,916%.

Unlike other news media outlets and blogs, we are fully transparent about our traffic statistics; according to Sitemeter, our audience is growing at an outstanding rate of approximately +25% per month, with an average of over 1,500 Unique Visitors per day (between 45-52,000 per month; over 600,000 annually) and nearly 3,000 Page Views per day (between 90-100,000 per month; over 1,095,000 annually!).

This is impressive for a community with approximately 46,000 residents.

SEE US? WE’RE TRANSPARENT
Our “traffic transparency” policy also his means that, at any time, you can click on one of at least three statistics links in the footer of the website (at the bottom of any page), and see what kind of traffic we’re getting. Live, uncensored and independently monitored.

Click on a logo below to see our stats (keep in mind that statistics vary with each independent measuring company, something that’s not in our control):

Comparing traffic metrics from Compete.com, an independent website that measures web statistics, The B-Town Blog has consistently beat the only local online competition, the website for Highlinetimes.com by MORE THAN 3x times! (BTB is the blue line, trending upward):

Look for the B-Town Blogmobile around town...

Look for the branded B-Town Blogmobile cruisin'

Since this website went live online in December of 2007, the growth rate has been outstanding, despite no marketing other than word-of-mouth, some small yard signs, online viral marketing and appearances at local events.

Also worth mentioning is our “Average Visit Length” which times out to around 3:00 minutes per Unique Visitor. That’s an excellent duration in this “fast” internet age where surfers usually find what they want, read it quickly and move on.

Combine this long Visit Length with the solid number of Page Views, then throw in an appealing, affluent, dedicated local audience and you’ve got a fast-growing, dynamic, sticky website chock full of compelling content that is a perfect place to Advertise!

Our growth rate is impressive, as seen in this statistics chart for Feb. 2009 – Mar. 2010 (current as of 3/1/10):

WHEN YOU BUY AN AD, YOU BECOME PART OF OUR INNOVATIVE SOCIAL NETWORK
Whenever we take on a new Advertiser, a couple of great, innovative and effective marketing techniques happen that help spread your word and set us apart from most other websites:

  1. We post a “Blogvertorial” feature story about your business. This appears in the regular Headline content section along with other regular stories, and includes keywords and information relevant to your business. This helps dramatically increase your Google presence online.
  2. We update our Facebook Page. Shortly after a story goes live on our site, another posting appears on our Facebook Page (as of 5/1/10 we had over 1,800 “Fans” – click here to become one yourself and see how it all works). We then “Like” our own post, which then sends out a second viral update to all our Fans and Friends. Facebook has become the best referral website for traffic to The B-Town Blog aside from organic Google search results.
  3. We send out a “Tweet” from our Twitter Page to our more than 1,700 “Followers” (follow us here). Oftentimes our Tweets get re-tweeted by others, driving even more traffic.

MORE THAN JUST A LOCAL WEBSITE
The B-Town Blog also strives to serve and help its community – here’s a list of fundraisers we’ve been involved with since our inception:

  1. In July 2008, we co-sponsored a major auction fundraiser for the victims of the tragic June 29th apartment arson fire, and helped raise $10,500 in one night.
  2. In August 2008, we held a fundraiser Blog Party for the Highline and White Center Food Banks, and netted 166 separate food donations and $280 in cash to help feed needy area families.
  3. Every November, we sponsor “Turkeys N’Diapers,” a fundraiser for both the White Center Food Bank and WestsideBaby, where over two years we’ve raised nearly $2,000.
  4. In December 2009, we held our first annual “Have A Heart” party, where we raised nearly $600 for the Highline Area Food Bank!

Within two years of launching, the B-Town Blog has helped raise over $13,000 for its community.

We also have done numerous in-person appearances at, and are the “official blog” for:

Some of our Advertisers include:

AFFORDABLE & EFFECTIVE ALTERNATIVE TO DECLINING LOCAL MEDIA
And now we’re making it even easier and more affordable to Advertise with us – for just $60 per month (that’s about $2 bucks per day, less than $14 per week), you can promote your business to our active, fast-growing audience with a “B-Town Bargain Blurb” Ad on the Lower Right Sidebar!

Our other Ad spots include:

  1. Rotating “Page Peel” Ads – look up in the right-hand corner of the page. See that waving animation? That’s a Page Peel Ad, which links directly to your website.
  2. Rotating “Featured Stories” Ads – these 500 x 375 pixel Ads appear in our main “Featured Stories” section, and rotate within the regular stories. These Ads can link to a Blogvertorial on your business, or directly to your website.
  3. Rotating Banner Ads – these 500 x 75 pixel Ads appear directly below the Featured Stories section, and rotate different Ads with each page load. These also appear on every single story’s page, so your Ad will likely be seen by Readers no matter which page or story they visit.
  4. Headline-Embedded Rectangle Ads – 245 x 165 pixel Ads that appear under every 10th Headline Story on the main page.
  5. SOLD OUT: Upper Sidebar “Prime Ads” #1-#4 – 200 x 150 pixels, located in the upper right sidebar. Each Upper Sidebar Ad appears on every page of the site, which continues to expand on a daily basis. Each ad purchased here appears on every single page of the site, no matter what the story or topic.
  6. NEW: Rotating Prime Ads #5-#6 – 200 x 150 pixels, located just below Prime Ads #1-#4. These Ads rotate with each page view, allowing more Advertisers to get into this coveted “above the fold” position.
  7. Sidebar Tile Ads – 200 x 150 pixels, located on the right sidebar. Each Sidebar Ad appears on every page of site as well.
  8. SOLD OUT: Top Banner Ad – a 728 x 90 pixel banner that appears across the top of all pages on the site.
  9. B-Town Bargain Blurb a 200 x 150 pixel Ad on the Lower Right Sidebar for an amazingly affordable $60 per month! These Ads include a free “Blogvertorial” feature story as well!

In addition to traditional online Sidebar and Banner Ads, we also have the capability to create customized, printable coupons. When a User clicks on your Ad, they will be directed to a page containing a coupon, which could then be printed and used at your place of business. This is an excellent method to test the efficacy of your ad campaign.

MORE THAN JUST A TYPICAL WEBSITE TILE AD
As a unique bonus to all Advertisers, we also do a complimentary Blogvertorial feature story, with photos on you and your business beginning on the day your ad starts. These stories run as the main post on the front page for at least 8 hours, always stay on the site, are always searchable and readable, and with the creative use of pertinent keywords, will help your business’s website get better search engine results, especially with Google (long story short: Google loves WordPress sites like ours).

To see Video Ads we’ve produced for our clients, please click here.

For examples of some previous Blogvertorials, click here.

WE ADVERTISE TOO!
By signing on with The B-Town Blog, you’re also going to benefit from our own Advertising, which will result in more relevant eyeballs seeing your Ad.

Here’s an example Video Ad we produced that ran locally on CNN in Comcast’s “Burien Zone”:

YouTube Preview Image

Want to talk about how you can grow your business by doing highly-targeted advertising to an affluent and active local demographic?

Please don’t hesitate to send an email directly to us, or call our Olde Burien office at (206) 248-2565 – we’d love to talk with you, or come meet you in person and show you the options.

Thanks for your consideration, and we look forward to helping increase your business soon.